

The Herbal, Green & Natural
Marketplace
for Industry Professionals
5 - 8 NOVEMBER,2025
Greater Kuala Lumpur
Malaysia
Onsite & Online
Save the Date for Herbal Asia 2025!
Discover the essence of herbal development at Herbal Asia 2025,
Where transformation blooms!
Dive into the 18th edition and lead the evolution of herbal wellness.
Sponsorship Opportunities, Conference Registration,
and Space booking are now OPEN!
Get your EARLY BIRD DISCOUNT for 2025 !
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Registration for Herbal Asia 2025 is open!
Event Overview
Herbal Asia is back!
Malaysia is a unique place in herbal traditions...
Malaysia’s rich heritage is a confluence of three Asian cultures; Malay, Chinese and Indian. The great herbal tradition of these three cultures continues to flourish in Malaysia. The Government has taken a great interest in the herbal industries with a view of incorporating all aspects of traditional and herbal medicine into the national healthcare system.
WHY HERBAL ASIA?
Businesses and Practices in Natural Healing, Slow Food, Herbal Remedies, Health Beverage and all herbal, natural and traditional medicine-related industries, will be coming in their thousands! Among the throng of visitors, industry professionals and trade buyers, there will be plenty of potential customers and partners, all eager to discover the herbal industry’s newest and best from both domestic and international exhibitors.
A FLOURISHING TIME FOR THE HERBAL INDUSTRY!
Herbal Asia is organized by and GITEX Global Exhibition Services (M) Sdn Bhd. This timely event will showcase the industry's finest, from herbal, natural and green products and services, technology from the latest in medicine. Traditional and alternative medicine is now seen as potential markets in the health tourism industry. It will be a global platform for producers, manufacturers, investors, health and industry-related professionals to meet, exchange ideas and promote this rapidly growing industry.RM 4.5 billion industry in Malaysia (2003) and is still growing!.
BRINGING THE WORLD TO YOUR BUSINESS
1) Discover the herbal industry’s latest products and services
2) Meet potential business partners, trade buyers, investors and customers
3) Network with top industry professionals
4) Enjoy international exposure and access to the huge Malaysian and Asian market
5) Get an excellent overview, market trend of the herbal related industry
6) Discover latest research breakthrough and developments in biotechnology
7) Know your competitors to keep your competitive edge
8) Beat the right place and right time to promote your Brand
9) Meet industry K-Workers looking for the best and brightest
10) Leverage on Government's mission to integrate alternative medicine into health tourism
PRODUCT PROFILE
HEALTHY & ORGANIC FOOD & BEVERAGE |SPORT NUTRITION |FEMALE & MALE CARE | GREEN LIFESTYLE | NATURAL INGREDIENTS & PRODUCTS | WELLNESS & BEAUTY |AGRO ACTIVITIES | OEM /PRIVATE LABEL | ETHNIC TREATMENT, TRADITIONAL MEDICINE & TCM |BABY PRODUCTS | HALAL INGREDIENTS & RELATED
EVENT BRANDING OPPORTUNITY
Take a chance to tap on event branding, like a company brand, event branding is made up of many elements including a logo, website, app, marketing materials, stage design, speakers, sponsors, and event swag.
Check our our marketing and branding packages or let us help to customize your brand marketing.
THE ASIA & ASEAN HERBAL MEDICINE MARKET'S GROWTH
Herbal Medicines are used as CAM (Complementary and Alternative Medicine). Most of the herbal medicines are used for general wellness, and gut and digestive health. These medicines are used in the developing countries to exclude higher priced western medicines. Products like Turmeric, Ashwagandha and Echinacea are one of the most commonly used products and they are used on a daily basis for maintaining good health. Herbal medicines consists of several ingredients which help in maintaining overall health.
RECENT MARKET DEVELOPMENTS
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The Asia & ASEAN herbal medicine market size is estimated to reach $48.18 billion by 2025. India is the fastest growing market with a CAGR of 10.84% during the forecast period 2020-2025.
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The demand of Multi Herb formulas are very popular in traditional Japanese (Kampo) and traditional Chinese medicines. These multi herbs medicine usually comprises various herbs in a single dosage.
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Rise in the consumption of herbal medicines for the treatment of illnesses across all age groups is one of the major driving factor behind the growth of Asia & ASEAN Herbal Medicines market.
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Huge investments are being made in R&D to look for promising herbal solutions for critical diseases.
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Herbal medicines are increasingly being used for treating illnesses across all age groups.

The economy of Malaysia is the third largest in Southeast Asia and the 34th largest in the world in terms of GDP. Located strategically at the heart of Asean, Malaysia remains an attractive investment destination for business growth and global expansion. In the last 50 years, the continuous inflow of foreign direct investment (FDI) has been the catalyst of Malaysia’s booming economic development. Such mileage has also fuelled Malaysia’s export-oriented growth strategy and accelerated socio-economic transformation throughout the nation.
LOCATION

TIMING
The country is known for its accessibility to a wide range of halal food, pristine beaches, diverse culture and incredible shopping experience as well as offering a wide range of Muslim-friendly tour packages for tourists to enjoy its history, mosque architecture, heritage, gastronomy, nature, arts and culture. These added value for product launching in Southeast Asia through Malaysia - bringing in buyer delegations from around the world. There’s not going to be a better chance to benefit from such exposure anytime soon!

DEMAND
The economy of Malaysia is the third largest in Southeast Asia and the 34th largest in the world in terms of GDP. Located strategically at the heart of Asean, Malaysia remains an attractive investment destination for business growth and global expansion. In the last 50 years, the continuous inflow of foreign direct investment (FDI) has been the catalyst of Malaysia’s booming economic development. Such mileage has also fuelled Malaysia’s export-oriented growth strategy and accelerated socio-economic transformation throughout the nation.
