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Herbal Asia is back!

Malaysia is a unique place in herbal traditions...
Malaysia’s rich heritage is a confluence of three Asian cultures; Malay, Chinese and Indian. The great herbal tradition of these three cultures continues to flourish in Malaysia. The Government has taken a great interest in the herbal industries with a view of incorporating all aspects of traditional and herbal medicine into the national healthcare system.

Events in Crop Communications

What is it?

Crop Communications is the art and practice of sharing knowledge, stories, values and information about crops — especially high-value crops, medicinal plants, herbs and natural resources — to build awareness, trust, market value and meaningful connection between producers, industry, consumers and the public.

 

What we cover:

Through Events in Crop Communications, we bring together every aspect of Plants with Purpose: • Herbal industry, traditional wisdom & modern innovation • Medicinal plants, functional ingredients & natural wellness • High-value crops, agroforestry & sustainable farming • Herbal beauty, plant-based solutions & functional products • Halal assurance, ESG, sustainability & responsible trade • Branding, strategic communication, market access & heritage preservation

It is not just about agriculture — it is how we tell the world the true value of our nature, our heritage, and our solutions for health, economy and a sustainable future.

 

WHY HERBAL ASIA?
Businesses and Practices in Natural Healing, Slow Food, health beverages, and all herbal, natural and traditional medicine-related industries will be coming in the thousands! Among the throng of visitors, industry professionals and trade buyers, there will be plenty of potential customers and partners, all eager to discover the herbal industry’s newest and best from both domestic and international exhibitors.

 

A FLOURISHING TIME FOR THE HERBAL INDUSTRY!

Herbal Asia is organized by GITEX Global Exhibition Services. This timely event will showcase the industry's finest, from herbal, natural, and green products and services to the latest in medicine. Traditional and alternative medicine is now seen as a potential market in the health tourism industry. It will be a global platform for producers, manufacturers, investors, and health and industry-related professionals to meet, exchange ideas, and promote this rapidly growing industry. RM 4.5 billion industry in Malaysia (2003) and is still growing!.

 

BRINGING THE WORLD TO YOUR BUSINESS

1) Discover the herbal industry’s latest products and services

2) Meet potential business partners, trade buyers, investors and customers

3) Network with top industry professionals

4) Enjoy international exposure and access to the huge Malaysian and Asian market

5) Get an excellent overview of market trends in the herbal-related industry

6) Discover the latest research breakthroughs and developments in biotechnology

7) Know your competitors to keep your competitive edge

8) Find the right place and right time to promote your Brand

9) Meet industry K-Workers looking for the best and brightest

10) Leverage on Government's mission to integrate alternative medicine into health tourism

PRODUCT PROFILE

HEALTHY & ORGANIC FOOD & BEVERAGE |SPORT NUTRITION |FEMALE & MALE CARE | GREEN LIFESTYLE | NATURAL INGREDIENTS & PRODUCTS | WELLNESS & BEAUTY |AGRO ACTIVITIES | OEM /PRIVATE LABEL | ETHNIC TREATMENT, TRADITIONAL MEDICINE & TCM |BABY PRODUCTS | HALAL INGREDIENTS & RELATED

EVENT BRANDING OPPORTUNITY

Take a chance to tap into an event branding ( Online or Onsite) opportunity. Like a company brand, event branding is made up of many elements, including a logo, website, app, marketing materials, stage design, speakers, sponsors, and event swag.

Check out our marketing and branding packages or let us help to customize your brand marketing. 

THE ASIA & ASEAN HERBAL MEDICINE MARKET'S GROWTH

Herbal Medicines are used as CAM (Complementary and Alternative Medicine). Most of the herbal medicines are used for general wellness and gut and digestive health. These medicines are used in developing countries to exclude higher priced western medicines. Products like Turmeric, Ashwagandha, and Echinacea are among the most commonly used products, and they are used on a daily basis for maintaining good health. Herbal medicines consist of several ingredients that help maintain overall health. 

RECENT MARKET DEVELOPMENTS ( tbu )

  • The Asia & ASEAN herbal medicine market size is estimated to reach $48.18 billion by 2025. India is the fastest-growing market with a CAGR of 10.84% during the forecast period 2020-2025.

  • The demand for multi-herb formulas is very popular in traditional Japanese (Kampo) and traditional Chinese medicines. These multi-herb medicines usually comprise various herbs in a single dosage. 

  • The rise in the consumption of herbal medicines for treating illnesses across all age groups is a major driver of growth in the Asia & ASEAN Herbal Medicines market.

  • Huge investments are being made in R&D to look for promising herbal solutions for critical diseases.

  • Herbal medicines are increasingly being used for treating illnesses across all age groups.​​

Discover the essence of herbal development at Herbal Asia 

Where transformation blooms !

Event Overview

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The economy of Malaysia is the third largest in Southeast Asia and the 34th largest in the world in terms of GDP. Located strategically at the heart of Asean, Malaysia remains an attractive investment destination for business growth and global expansion. In the last 50 years, the continuous inflow of foreign direct investment (FDI) has been the catalyst of Malaysia’s booming economic development. Such mileage has also fuelled Malaysia’s export-oriented growth strategy and accelerated socio-economic transformation throughout the nation.

LOCATION

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TIMING

The country is known for its accessibility to a wide range of halal food, pristine beaches, diverse culture and incredible shopping experience as well as offering a wide range of Muslim-friendly tour packages for tourists to enjoy its history, mosque architecture, heritage, gastronomy, nature, arts and culture. These added value for product launching in Southeast Asia through Malaysia - bringing in buyer delegations from around the world. There’s not going to be a better chance to benefit from such exposure anytime soon!

DEMAND

The economy of Malaysia is the third largest in Southeast Asia and the 34th largest in the world in terms of GDP. Located strategically at the heart of Asean, Malaysia remains an attractive investment destination for business growth and global expansion. In the last 50 years, the continuous inflow of foreign direct investment (FDI) has been the catalyst of Malaysia’s booming economic development. Such mileage has also fuelled Malaysia’s export-oriented growth strategy and accelerated socio-economic transformation throughout the nation.

BUYER

Herbal Asia is the longest-running event in the herbal, green, and natural sector since 2004. Herbal Asia Conference and Exhibition brings together over 10,000 trade visitors - B2B importers, re-exporters, retailers, distributors, and wholesalers from the region- in addition to exposure to 25,000+ buyers in the in-house database and on SocMEd.

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